Free tool · 2 minutes

Write a Business Description Google Accepts

Paste your Google Business Profile description. See what breaks Google’s rules, what reads badly, and how the opening looks, or write a first draft in a minute. Free, and it runs in your browser.

Example: a made-up description with a few problems to fix.

Your description

Paste the description from your Google Business Profile. The checks update as you type.

0 / 750
Need a starting point? Write a first draft

Fill in what fits. The draft replaces the text above, so you can check and edit it.

What sets you apart
Checks

    The opening, as people often see it
    From Your business

    … More

    Google often shows only the opening lines before “More”, so lead with what you do and where.

    How It Works

    Three Steps, No Sign-Up

    STEP 1Paste your description

    Copy it from your Google Business Profile, or write a first draft with the helper.

    STEP 2Fix what’s flagged

    Remove links, prices and offers first, then tidy capitals, repeats and the opening lines.

    STEP 3Update your profile

    Paste the new version into your Business Profile. Google may take a little while to review the change.

    FAQ

    Description Questions

    Ask us anything
    How long can my description be?
    Up to 750 characters. Google often shows only the opening lines before “More”, so say what you do and where in the first sentence or two.
    What isn’t allowed?
    Google’s guidelines say no links of any type, and the description shouldn’t focus on promotions, prices or sales. Keep it honest and about your business: your services, the areas you serve and what makes you different.
    Will a better description help my ranking?
    Google hasn’t said it’s a ranking factor, and stuffing it with keywords won’t help. Its job is to convince the people who find you, and to tell Google and AI tools clearly what you do and where.
    Can I put my phone number in it?
    There’s no need. Your phone number, website and hours have their own fields, so contact details here just take up space.
    Do you store my description?
    No. The checks run in your browser, and nothing you type is sent to us.

    Get Started

    Want Your Whole Profile Done Right?

    Google Business Profile management is in every plan: description, categories, services, hours, posts and review replies. Start with a free 189-point audit.

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