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Learn Local SEO and GEO

Plain-English guides to Google Maps rankings, Google Business Profiles and AI search, written by Klimbiq’s co-founders for owners of US service businesses.

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Local SEO ExplainedWhy Some Businesses Own Google Maps and Others Are InvisibleWhen someone searches for a local service, three businesses on Google Maps get most of the calls. This is how local SEO earns one of those spots.Dr. Purva Agarwal · Updated October 2026 GEO ExplainedWhat Is GEO — and Why It Matters More Every MonthMore customers now ask ChatGPT, Perplexity or Google’s AI answers who to call. GEO is the work that helps those tools find, understand and recommend your business.Dr. Purva Agarwal · Updated October 2026 Google Maps RankingThe Six Factors That Determine Where You Appear on Google MapsGoogle Maps rankings come down to a handful of measurable signals. Here are the six that matter, and which of them you can actually control.Suyash Agarwal · Updated October 2026 ChatGPT SearchHow to Rank in ChatGPT Search — A Practical Guide for Service BusinessesChatGPT now searches the web in real time to answer “who should I call?” Here is what it looks for, and how to give it what it needs.Dr. Purva Agarwal · Updated October 2026 GBP Optimization GuideGoogle Business Profile Optimization Guide — The Complete ChecklistYour Google Business Profile is the most important local search asset you own. Use this checklist to make it complete, active and trusted.Suyash Agarwal · Updated October 2026 Industry ChecklistLocal SEO Checklist for Dentists — 40 Things That Move the NeedleA practical checklist for dental practices, written by Dr. Purva Agarwal, a dentist by training. Work through it in order, or use it to check an agency’s work.Dr. Purva Agarwal · Updated October 2026

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